overview
Unobtrusive observation of participants in context to discover unarticulated needs and underlying patterns.
• Understand the current workflow in context and expand the scope of knowledge through observation and inquiry
• The primary method is observation with room to ask probing questions where appropriate
• Observation in context ensures that the researcher’s data reflects reality and leads to appropriate design decisions
Participants
Design team, 8-12 users
Duration
1 hour sessions
Result
Understanding of the user’s workflow in context
Output
Field notes, pictures